What We’re Reading – 2018 Holiday Edition

EMARKETER RETIALHoliday Shopping Could Be More Social This Year

Based on consumer surveys, the holiday season is shaping up to be more mobile-driven and social media-influenced than ever before. Pass me the fruitcake and my iPad.

ADAGEArt of Play Captures Magic in Action in Its Whimsical Brand Film

“Epiphanies await the curious mind.” David Copperfield’s longtime collaborator Homer Liwag directed this fantastical spot for Art of Play. Give in to your curiosity and watch!

COOKING CHANNELHoliday Cookies Outside the Box

Hey, it’s the holidays, after all … sorry, not sorry. BTW, I would like to put an order in for #21, the Candied Bacon and Dark Chocolate Chunk Cookie.

PNCThe PNC Christmas Price Index

For 35 years, PNC has calculated the prices of the twelve gifts from the classic carol “The Twelve Days of Christmas.” This interactive website is just plain fun in a pear tree.

DRONESTAGRAMKoziar’s “Christmas Village” Drone Aerial View

Take a four-minute break from the hectic buzz of the day and float high in the night sky above Bernville, PN, to view oodles of sparkling holiday lights that have been delighting children of all ages for 68 years.

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