Why Is Customer Relationship Management So Important?

Who doesn’t want to increase their customer retention and, as a result, their profits? CRM accomplishes this goal and more.

How to Increase Revenue with a Customer Relationship Management Solution

Gaining new customers and managing relationships with existing customers should go hand-in-hand. A CRM Solution makes that job easier.

What We’re Reading – September 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

The Art Of The Leave-Behind: Why Print Collateral Will Always Have A Place In Marketing

Extending your presence beyond “the call” is what print does best. Be sure to do it creatively.

5 Ways to Determine Your Innovation IQ

A corporate “change agent” explains how CEOs can find their business’ fountain of youth.

What’s the Difference Between Marketing, Advertising and Branding?

To understand the differences between these concepts, simply apply them to you.

Cool Ways to Use Variable Data Printing (VDP) to Improve Marketing Results

With VDP, elements such as text, graphics, and images can be changed from one printed piece to the next using key data points to create a personal experience for the recipient.

What We’re Reading – May 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

Client Q&A: Diane “Di” Saunders

Oregon Tech’s chief of communications shares her secrets for marketing the Northwest’s premier polytechnic university to the smartest new owls in the nation.

When You Should Hire a Creative Agency, and How to Maximize Your Investment

Outsourcing creative services can supplement and elevate what you are doing internally for your branding and marketing.

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