3 Top Direct Mail Trends You Need to Know About

This isn’t your grandfather’s direct mail! Take advantage of a whole new group of tactics to market your products and services in a fresh new way.

Creative Direct Mail for 2018 and Beyond

Direct mail is a great tool to reach your customers in a very personal way, especially if you make use of technology and some of these tips!

Long-Term Customer Loyalty Starts (or Ends) With Your Earliest Interactions

You’ve spent years growing your product. Why throw all of that away by ignoring customers once they step through the door?

Why Is Customer Relationship Management So Important?

Who doesn’t want to increase their customer retention and, as a result, their profits? CRM accomplishes this goal and more.

How to Increase Revenue with a Customer Relationship Management Solution

Gaining new customers and managing relationships with existing customers should go hand-in-hand. A CRM Solution makes that job easier.

What We’re Reading – September 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

The Art Of The Leave-Behind: Why Print Collateral Will Always Have A Place In Marketing

Extending your presence beyond “the call” is what print does best. Be sure to do it creatively.

5 Ways to Determine Your Innovation IQ

A corporate “change agent” explains how CEOs can find their business’ fountain of youth.

What’s the Difference Between Marketing, Advertising and Branding?

To understand the differences between these concepts, simply apply them to you.

Cool Ways to Use Variable Data Printing (VDP) to Improve Marketing Results

With VDP, elements such as text, graphics, and images can be changed from one printed piece to the next using key data points to create a personal experience for the recipient.

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