What We’re Reading – Feb 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

ENTREPRENEUR8 Old-School Branding Techniques That Still Work For You Today

The ‘Mad Men’ days may be long over, but what survives are such Don Draper trademarks as business cards, snail mail and testimonials.

BUSINESS INSIDEROlympians are Using Camouflage and the Color Blue to Get Ahead in the Winter Games

When a single millisecond can mean the difference between a gold and silver medal, any opportunity for a small boost in speed is prized. Is the psychology of color that boost?

COPYBLOGGERWhy Your Friend with a Creative Job Isn’t the Village Idiot

We love this blog post that explains an elusive process that is all-consuming yet works to define the end product … “It’s not luck; it’s determination.”

COLOSSALSoaring Murals of Plants on Urban Walls by Mona Caron

The San Francisco-based artist often partners with social and environmental movements for climate justice, labor rights and water rights, and selects plants that she finds in the cities where she paints.

PICK THE BRAINEasy Life Hacks for Better Organization

Organization and productivity hacks are a hot topic right now. Here’s a look at some easy ways to organize your home, work-life, family, meals and social life. Hello stress-free life!

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