Cool Ways to Use Variable Data Printing (VDP) to Improve Marketing Results

With VDP, elements such as text, graphics, and images can be changed from one printed piece to the next using key data points to create a personal experience for the recipient.

What We’re Reading – May 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

Client Q&A: Diane “Di” Saunders

Oregon Tech’s chief of communications shares her secrets for marketing the Northwest’s premier polytechnic university to the smartest new owls in the nation.

Meet the Team: Ann Cavanaugh

Vice President/CFO

Does Your In-House Agency Need an Outside Agency?

Savvy in-house agency leaders understand the value of utilizing an outside agency as a creative partner. Maybe it’s time for you to consider the advantages?

When You Should Hire a Creative Agency, and How to Maximize Your Investment

Outsourcing creative services can supplement and elevate what you are doing internally for your branding and marketing.

6 Tips for How to Build Your Startup’s Brand From Scratch

Follow these tips to get a running start on a thoughtful, strategic brand that will help you stand out from the crowd.

What We’re Reading – Apr 2018

A roundup of the articles, posts and other nifty things we are reading at this moment.

Client Profile: Blue Zones Project® – Klamath Falls

A community-wide health initiative that makes healthy choices easier in all the places we spend our time.

Meet the Team: JC Thompson

Creative Lead

537 Northern Heights Blvd., Klamath Falls, OR 97601 / 1.800.303.3714 / online@smithbates.com