A 2018 Holiday Marketing Guide to Data-Driven Campaigns

Digital ad experts offer ways to improve traditional retargeting with personalization based on AI and other technologies.

The Holiday Engagement Strategies You Need to be Using

Get creative and expand your marketing horizons by considering the addition of location technology as a way to gain more foot traffic during this busy holiday season.

8 Ways to Freshen Your Brand’s Look – Without Rebranding

Is your brand looking a bit tired? A group of experts weigh in on ways to achieve a refresh without starting over.

How to Create a Logo

With a well-designed logo, potential clients can instantly discover how your business can serve them.

3 Top Direct Mail Trends You Need to Know About

This isn’t your grandfather’s direct mail! Take advantage of a whole new group of tactics to market your products and services in a fresh new way.

Creative Direct Mail for 2018 and Beyond

Direct mail is a great tool to reach your customers in a very personal way, especially if you make use of technology and some of these tips!

Long-Term Customer Loyalty Starts (or Ends) With Your Earliest Interactions

You’ve spent years growing your product. Why throw all of that away by ignoring customers once they step through the door?

Why Is Customer Relationship Management So Important?

Who doesn’t want to increase their customer retention and, as a result, their profits? CRM accomplishes this goal and more.

How to Increase Revenue with a Customer Relationship Management Solution

Gaining new customers and managing relationships with existing customers should go hand-in-hand. A CRM Solution makes that job easier.

How to Start a Corporate Giving Program

Sometimes it’s tough to know where to start, but it is never too late to make giving back a priority.

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